A.O.Smith

Building the connection between A.O.Smith and beloved customers, in celebration of A.O.Smith’s 145 years anniversary.

Service

Digital Communication

Client

A.O.SMITH

THE APPROACH

Key message: A.O.Smith – 145 years of innovation.

Communication strategy: Affirming A.O.Smith’s leading position in technology and designs of a true American brand; in combination with Facebook team,utilize brand lift study (brand lift study).

Media strategy: Facebook brand awareness, Youtube, KOLs, PR.

3.21Tr
REACH

12.6 PTS
AD RECALL

2.4 PTS
PREFERENCE

XEM THÊM

EUROWINDOW

Digital Performance

COOCAA

Digital Performance

MEDIA

Digital Performance