LA TROBE UNIVERSITY

La Trobe is Australia top university, staying in the top 1% global. However, the brand awareness is still low. La Trobe aspires to attract more students in Vietnam, as well as to promote their image through their attractive scholarships program, dedicated only to Vietnam market.

Service

Digital Communication

Client

La Trobe University

THE APPROACH

Communication strategy: Introducing Vietnamese students to La Trobe, which their attractive scholarship offers; at the same time affirming the school’s reputation through story of scholarship-winners and La Trobe’s global achievements.

Media strategy: Facebook reach & frequency, Lead ad, Messenger ad.

5Tr
REACH

71.000
ENGAGEMENT

1.000
LEAD

XEM THÊM

EUROWINDOW

Digital Performance

COOCAA

Digital Performance

MEDIA

Digital Performance